Pricing for B2B Lead Generation & Business Development
Professional B2B lead generation and business development tailored to your growth stage. Transparent pricing. Predictable results. No long-term contracts.
40+ projects delivered•Senior team instead of 1 hire•From onboarding to live in 10 days
Our Pricing Approach
Our pricing is based on the scope of work, outreach volume, channels, and the complexity of your ICP and market. Every package is customized to match your target segment and growth stage.
Customized to Your Needs
Every company is different. We tailor each package to your industry, target market, and specific business goals. The prices shown are starting points—final pricing reflects the complexity and volume of your campaign.
Do What You Need
Depending on your goals and growth stage, we help you choose the right engagement model — from focused B2B lead generation to full-cycle business development.
No Long-Term Contracts
We work on a monthly basis with no lock-in periods. You can adjust or pause services as your business needs change. Our focus is on delivering value, not binding you to long commitments.
Results-Focused Approach
We don’t just count leads — we focus on qualified meetings and real sales opportunities. Our goal is to build a predictable pipeline that converts into revenue, not vanity metrics.
Service Packages
Lead Generation
Starting from
Designed for companies that want to launch outbound lead generation using one selected primary channel, based on where their decision-makers are most reachable and responsive.
What’s included:
- ICP research and prospect targeting
- One primary outbound channel (best-fit)
- Personalized outreach messaging
- Response handling and qualification
- Meeting booking and scheduling
- Weekly performance review and optimization
- Transparent metrics and reporting
Lead Generation Plus
Starting from
Built for growing companies that want to scale outbound acquisition using multiple channels, combined with higher outreach volume, advanced personalization, and continuous optimization.
What’s included:
- Everything in Lead Generation
- Multi-channel outreach (LinkedIn + email + messengers)
- Conference and event platform lead generation (where relevant)
- Higher outreach volume and capacity
- Advanced personalization and A/B testing
- Weekly performance review and optimization
Business Development
Starting from
A complete business development solution for companies that want to outsource the full outbound sales cycle — from first contact to closed deals with our dedicated sales manager.
What’s included:
- Everything in Lead Generation Plus
- End-to-end business development process
- Full sales cycle ownership (outreach → qualification → deal support)
- Dedicated senior sales manager
- Online and offline representation
- Custom sales strategy and execution plan
- Revenue-focused reporting and pipeline management
Proven Results Across B2B Industries
Meetings Booked
Decision-Makers Reached
B2B Clients Served
Clients Retained 6+ Months
How We Deliver Predictable B2B Results
A structured, execution-ready approach designed to remove friction and deliver results faster.
Strategy Before Volume
We start every project by defining the right ICP, positioning, and outreach strategy before scaling volume. This allows us to focus on relevance and intent, not raw numbers.
As a result, campaigns deliver higher response rates, better-qualified conversations, and predictable outcomes — instead of wasted outreach and inflated vanity metrics.
Quality Over Vanity Metrics
We don’t just count leads or connections. Our focus is on qualified meetings and real sales opportunities that can convert into revenue.
Every campaign is optimized around meaningful conversations, decision-maker engagement, and pipeline quality — not impressions, open rates, or surface-level activity.
End-to-End Ownership
From prospect research and outbound outreach to qualification, meeting booking, and — where applicable — deal support, we take full ownership of execution.
This allows your internal team to stay focused on closing and strategic decisions, while we handle the operational workload and day-to-day execution across the funnel.
Ready-to-Execute Senior Team
Each project is handled by a fully aligned delivery team — including a researcher, lead generation specialist, and project manager. For Business Development engagements, a senior sales manager is added to own the sales cycle.
This team is already trained to work together, which means no long onboarding, no internal friction, and no wasted months syncing new hires. We’re ready to launch from day one.
FAQ
How is pricing for B2B lead generation calculated?
Our pricing is based on several factors: outreach volume, number of channels, ICP complexity, target geography, and the level of involvement required from our team. Each package is customized to match your business goals — whether you need focused lead generation or full-cycle business development.
Which outreach channels do you use?
We select outreach channels based on where your decision-makers are most reachable and responsive. This can include LinkedIn outreach, cold email, messengers, or conference and event platforms.
Single-channel outreach is typically used in our Lead Generation package, while Lead Generation Plus and Business Development engagements include multi-channel strategies.
Do you guarantee a specific number of leads or meetings?
We don’t promise vanity numbers. Our focus is on qualified meetings and real sales opportunities that can convert into revenue. Performance is measured through response quality, pipeline health, and booked meetings with relevant decision-makers.
How long does it take to launch a campaign?
Most campaigns go live within 7–10 business days after onboarding. This includes ICP research, messaging development, technical setup, and channel preparation.
Because our team is already aligned and trained to work together, there’s no long ramp-up or onboarding delays.
What is included in the Lead Generation service?
Our Lead Generation service includes ICP research, one best-fit outbound channel, personalized messaging, response handling, meeting booking, and weekly performance reporting.
You can learn more about the scope and approach on our Lead Generation services page.
What’s the difference between Lead Generation Plus and Business Development?
Lead Generation Plus focuses on scaling outbound acquisition through multiple channels and higher outreach volume. Business Development goes further — our team takes ownership of the full outbound sales cycle, from first contact to deal support.
For a detailed breakdown, see our Business Development services.
Do you work with specific industries or regions?
We primarily work with B2B companies in technology, SaaS, fintech, iGaming, gaming, and professional services across Europe, DACH, the UK, and North America. Industry-specific targeting and messaging are part of our ICP research process.
Learn more about our industry expertise.
Are there long-term contracts?
No. We work on a monthly basis with no long-term lock-ins. You can scale, adjust, or pause the engagement as your business needs change.
How do you report results and performance?
You receive transparent weekly reports covering outreach activity, responses, meetings booked, and pipeline progress. Our reporting is focused on business impact, not surface-level metrics.
Ready to Discuss Your Needs?
Let's talk about which package fits your business goals and how we can help you grow.