VirtuWise Academy
Learn the B2B Lead Generation Specialist role on the processes of a working European agency
In 6 weeks you'll learn to find the right companies and decision-makers, build quality lists, launch LinkedIn and email outreach, handle replies, and run a CRM. You finish with a ready portfolio, a verified skill score, and the chance to compete for a paid traineeship at VirtuWise.
6 weeks • Live online • Practical assignments • Mentor review
Most courses teach tools. Employers hire for the ability to run the process.
Knowing the Sales Navigator interface isn't enough.
A list of 500 irrelevant contacts is worse than 100 good ones.
Employers assess research, English, attention to detail, CRM, and follow-ups.
It's hard for a beginner to get first experience without a real portfolio.
A generic certificate doesn't prove you can do the work.
Free assessment
Are you ready for B2B lead generation?
12 quick questions across four areas employers actually test — English, attention to detail, research, and ICP logic. No sign-up required. You'll get an instant readiness score and a recommended next step.
Takes about 4 minutes.
Who the course is for
Career switchers
Want to break into international B2B sales without a technical background.
Junior sales, recruiters, support
Ready to move into lead generation or an SDR role.
Early-stage LeadGen
Up to a year in, and want to systematise the skills you already use.
Final-year students
Have B1+/B2 English and are looking for their first commercial experience.
For the career track and traineeship, English of at least B2 is required.
What you'll be able to do
By the end of the course, you'll be able to:
- Define an ICP and buying committee
- Find target companies and decision-makers
- Validate the relevance of accounts and contacts
- Work with Sales Navigator, Apollo, and equivalents
- Write LinkedIn and email sequences
- Use AI for research and personalisation
- Handle replies and basic objections
- Run a CRM and follow-ups
- Analyse campaign results
- Prepare a weekly report for a client or manager

Example capstone portfolio pack — what you graduate with.
How the learning works
The value is the repeating cycle of real work — not hours of video.
The program
Six weeks, two live sessions per week, each building on the last.

Your verified skill score — what employers actually look at.
The course doesn't guarantee a job. It gives you the chance to prove you're ready.
- 1You finish the course with a score of 70/100 or higher.
- 2You receive a certificate and a portfolio pack.
- 3The top 20–30% take an additional test task and interview.
- 4Up to 3–5 people can be invited to a paid traineeship.
- 5The best trainees can receive a junior offer when a position is open.
If a graduate receives an offer at VirtuWise and passes a three-month probation, the company returns the cost of the course as a bonus.
You practise on the real workflow
Not screenshots in slides — the actual process: ICP cards, research, list validation, a pipeline in a CRM, and outreach threads. Every assignment mirrors what a junior specialist does on a live client account.
- ICP → research → list → validation
- Messages → outreach → replies
- CRM → follow-ups → reporting

Who teaches
Illia Lisovskyi
Program Owner
Strategy, quality standards, team building, final assessment, and hiring.
Oleksandr
Sales & Business Development Expert
Qualification, handling replies, objections, lead handoff, and sales.
Lead Instructor
Head of LeadGen
Core teaching, tools, research, list building, and outreach.
Campaign Manager
Mentor
Homework review, CRM, analytics, and reporting.
Choose your tier
One-time payment. Secure checkout by Stripe. Every tier includes the full 6-week bootcamp.
Core
The full bootcamp
- 6 weeks of live online training
- Session recordings
- Full template & framework library
- Practical assignments on B2B simulations
- Private student community
- Final capstone project & certificate
Career
Built for the hiring track
- Everything in Core
- Personal review of key assignments
- CV & LinkedIn profile optimisation
- Mock interview with feedback
- Priority selection for traineeship
Founder Pro
For founders building their own outbound
- Everything in Career
- Two 1:1 consultations on your own ICP
- Custom outbound system design
Founder Pro does not include the hiring track when purchased as a founder.
Frequently asked questions
Start with the free assessment
See where you stand in 4 minutes — then decide if the bootcamp is your next step.
Take the free assessment